Privacy Policy
PRIVACY POLICY
Last updated: 3 September 2026
New Adventure Homes Ltd (“New Adventure Homes”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, contact us, use our services, register with us, or otherwise interact with New Adventure Homes.
We are an independent, family-run estate agency based in Northwich, Cheshire, providing residential and commercial property sales, lettings, property management and property sourcing services across Cheshire.
This policy should be read alongside our Cookie Policy, which explains how we use cookies and similar technologies on our website.
## 1. Who we are
New Adventure Homes Ltd
30 High Street
Northwich
Cheshire
CW9 5BJ
Company number: 14273570
Telephone: 01606 659368
Email: sales@newadventurehomes.co.uk
Website: www.newadventurehomes.co.uk
For data protection purposes, New Adventure Homes Ltd is the organisation responsible for the personal information we collect and use in connection with our services.
## 2. Information we may collect
Depending on how you interact with us, we may collect different types of personal information.
This may include:
### Contact information
- Name
- Postal address
- Email address
- Telephone number
- Preferred contact method
### Property information
If you are selling, letting, buying or renting a property, we may collect information relating to the property, including:
- Property address
- Property type
- Property details
- Rental or sale information
- Ownership or occupancy information
- Property photographs and floorplans
- Information relevant to a valuation, sale or letting
### Buyer and applicant information
If you are looking to buy or rent a property, we may collect information such as:
- Your property requirements
- Preferred locations
- Budget or price range
- Rental requirements
- Information provided when registering for property alerts
- Viewing requests and enquiries
### Landlord information
If you are a landlord or prospective landlord, we may collect information relating to:
- Your property or properties
- Rental requirements
- Property management requirements
- Investment objectives
- Information needed to provide property sourcing or landlord services
- Information required to comply with legal and regulatory obligations
### Commercial property information
Where we provide commercial property sales or letting services, we may collect information relating to:
- The property
- Your business or organisation
- Your requirements
- Contact details
- Information relevant to a proposed sale, letting or transaction
### Information you provide to us
We may collect information you provide when you:
- Complete a form on our website
- Request a valuation
- Request a viewing
- Register as a buyer, tenant, landlord or seller
- Contact us by telephone, email or other communication methods
- Subscribe to property alerts or marketing communications
- Make an enquiry
- Use our property sourcing services
- Enter into an agreement with us
## 3. Information collected automatically
When you visit our website, certain technical information may be collected automatically.
This may include:
- IP address
- Browser type and version
- Device information
- Operating system
- Pages visited
- Website interactions
- Date and time of visits
- General information about how you use our website
Where required, we use consent mechanisms before activating non-essential analytics or similar technologies.
For further information, please see our Cookie Policy.
## 4. How we use your information
We use personal information where necessary to provide our services and operate our business.
This may include:
- Responding to enquiries
- Arranging property viewings
- Providing property valuations
- Marketing properties
- Selling and letting properties
- Managing rental properties
- Providing landlord advice
- Sourcing investment properties
- Registering buyers and tenants
- Sending property alerts
- Communicating with clients, applicants, buyers, sellers, landlords and tenants
- Progressing property transactions
- Managing appointments
- Providing customer support
- Improving our website and services
- Maintaining business records
- Preventing fraud and protecting the security of our services
- Complying with legal and regulatory requirements
## 5. Property marketing
When you instruct us to market a property, information about the property may be shared with property portals and marketing platforms so that the property can be advertised to prospective buyers or tenants.
Depending on the service and property, this may include platforms such as:
- Rightmove
- Zoopla
- OnTheMarket
- RealMove
Property marketing may include photographs, floorplans, descriptions, asking or rental prices and other information relevant to the property.
We may also use digital marketing, email marketing and social media to promote properties and our services.
## 6. Property alerts and marketing communications
If you register with us, we may send you property alerts and information about properties that may be relevant to your requirements.
Where required by law, we will obtain your consent before sending direct marketing communications.
You can unsubscribe from marketing communications at any time by following the unsubscribe instructions included in the communication or by contacting us.
Please note that we may still contact you with important service-related or transactional information where necessary.
## 7. Legal basis for using your information
Under UK data protection law, we must have a lawful basis for processing personal information.
Depending on the circumstances, we may rely on one or more of the following:
### Contract
We may process your information where it is necessary to enter into or perform a contract with you.
For example, this may apply when providing property sales, lettings, management or sourcing services.
### Legitimate interests
We may process information where it is necessary for our legitimate business interests, provided those interests do not override your rights and interests.
This may include operating our estate agency, communicating with clients and enquiries, improving our services, managing our business and protecting our systems.
### Consent
In certain circumstances, we may ask for your consent before processing your information.
For example, this may include certain marketing communications or non-essential cookies and analytics.
You can withdraw consent at any time where processing is based on consent.
### Legal obligation
We may process personal information where necessary to comply with a legal or regulatory obligation.
This may include obligations relating to property transactions, financial crime prevention, identity checks, taxation, record keeping and other applicable requirements.
## 8. Sharing your information
We may share personal information with third parties where necessary to provide our services, operate our business or comply with legal requirements.
Depending on the circumstances, these organisations may include:
- Property portals and marketing platforms
- Landlords, sellers, buyers and tenants where appropriate
- Contractors and property service providers
- Referencing providers
- Legal and professional advisers
- Mortgage or financial service providers where applicable and with appropriate permissions
- Utility or service providers where necessary
- Software and technology providers
- Website and hosting providers
- Government bodies, regulators or law enforcement agencies where legally required
We only share information where there is an appropriate reason and, where applicable, a lawful basis for doing so.
## 9. Property management and tenancy information
Where we provide property management or letting services, we may process information relating to landlords, tenants, applicants, guarantors and other individuals involved in a tenancy.
This may include information necessary for:
- Referencing
- Tenancy administration
- Property management
- Maintenance and repairs
- Rent administration
- Safety and compliance
- Communication between relevant parties
- Legal and regulatory requirements
Some of this information may be shared with appropriate third-party service providers where necessary to provide the service.
## 10. Property sourcing
Where you use our property sourcing services, we may collect information about your property requirements and investment preferences.
This information may be used to identify properties that may be suitable for your requirements and to communicate relevant opportunities to you.
We will only use and share this information in accordance with applicable data protection law.
## 11. Information relating to children
Our services are primarily intended for adults.
We do not knowingly collect personal information from children unless it is necessary for a legitimate property-related purpose and handled in accordance with applicable data protection law.
## 12. How we protect your information
We take reasonable technical and organisational measures to protect personal information against:
- Unauthorised access
- Loss
- Misuse
- Alteration
- Disclosure
- Destruction
Access to personal information is restricted to those who need it for legitimate business purposes.
However, no method of transmitting or storing information online can be guaranteed to be completely secure.
## 13. How long we keep your information
We keep personal information only for as long as reasonably necessary for the purposes for which it was collected.
The length of time we retain information will depend on factors such as:
- The nature of our relationship with you
- Whether you are an existing or former client
- Whether a transaction has taken place
- Our legal and regulatory obligations
- Accounting and financial requirements
- The resolution of disputes
- Our legitimate business requirements
When information is no longer required, we will securely delete it or anonymise it where appropriate.
## 14. International transfers
Some of the technology and service providers we use may process personal information outside the United Kingdom.
Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection law and that appropriate safeguards are in place where required.
## 15. Your data protection rights
Under UK data protection law, you may have rights including:
- The right to access the personal information we hold about you
- The right to request correction of inaccurate or incomplete information
- The right to request deletion of your information in certain circumstances
- The right to restrict processing in certain circumstances
- The right to object to certain processing
- The right to data portability in certain circumstances
- The right to withdraw consent where processing is based on consent
- Rights relating to automated decision-making and profiling where applicable
These rights are subject to certain legal exceptions and may not apply in every circumstance.
## 16. Direct marketing
You have the right to object to the use of your personal information for direct marketing purposes.
If you no longer wish to receive marketing communications from us, you can unsubscribe using the relevant unsubscribe option or contact us directly.
## 17. Automated decision-making and profiling
We do not currently use personal information to make decisions about you based solely on automated processing that produce legal or similarly significant effects.
Some third-party services we use may use automated processes as part of their services, such as property matching, analytics or referencing. Where applicable, such processing will be subject to the relevant provider's privacy information and applicable legal requirements.
## 18. Third-party websites
Our website may contain links to third-party websites, including property portals, social media platforms and other external services.
These websites operate under their own privacy policies and terms.
We are not responsible for the privacy practices of third-party websites once you leave our website.
We recommend reviewing the privacy policy of any third-party website before providing personal information.
## 19. Cookies and analytics
We use cookies and similar technologies on our website.
Some are necessary for the website to function securely, while others, such as analytics technologies, may require your consent.
We use CookieScript to help manage cookie preferences and Google Analytics 4 where consent has been provided.
For full information about the cookies and similar technologies used on our website, please see our Cookie Policy.
## 20. Complaints
If you have any concerns about the way we use your personal information, we encourage you to contact us first so that we can try to resolve the matter.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent supervisory authority for data protection.
Information about the ICO and how to make a complaint is available on the ICO's website.
## 21. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, how we process personal information, our technology or applicable legal requirements.
The date at the top of this policy shows when it was last updated.
## 22. Contact us
If you have any questions about this Privacy Policy, how we use your personal information, or wish to exercise your data protection rights, please contact us.
New Adventure Homes Ltd
30 High Street
Northwich
Cheshire
CW9 5BJ
Telephone: 01606 659368
Email: sales@newadventurehomes.co.uk
Website: www.newadventurehomes.co.uk
Company number: 14273570